In the Women’s IP World Annual 2025, Aslı Çetin of ORBIS IP & LAW explores the challenges and opportunities in Turkish trademark law, from combating counterfeiting to navigating new administrative procedures.

In the Women’s IP World Annual 2025, Antonina Pakharenko-Anderson of Pakharenko and Partners details how Ukraine’s IP community has sustained trademark protection, embraced digital processes, and aligned with EU standards amid wartime challenges.

In the Women’s IP World Annual 2025, Elleson Fraenk of Vision Legalis Advocaten, Suriname, outlines practical strategies for attorneys in smaller economies to encourage trademark protection among small business owners and strengthen local entrepreneurship.

In Women’s IP World Annual 2025, Adriana Barrera of BARLAW explores the expanding scope of non-traditional trademarks in Peru and the Andean Community, offering practical guidance for brand owners seeking broader IP protection.

In the Women’s IP World Annual 2025, Terita Kalloo examines how digital transformation is reshaping fashion and why brands must adapt their IP strategies for the virtual world.